Poizon catalog gap: SKUs on StockX and GOAT with no Poizon entry
A SKU-level comparison of the Poizon, StockX and GOAT catalogs, matched on manufacturer style codes. This view measures coverage from Poizon's side: 64,415 manufacturer SKUs listed on StockX have no Poizon entry, and 20,917 of those are also listed on GOAT.
- Scale. 4,427,713 products across 10,322 brands — about 8× StockX's catalog.
- Where the catalogs differ. 64,415 manufacturer SKUs on StockX have no Poizon entry; 20,917 of them are also on GOAT.
- Brand overlap. 94% of those SKUs belong to brands Poizon already lists.
- Snapshot dates. The Poizon catalog snapshot is from 2026-08-24; GOAT and StockX are from 2026-10-19 and 2026-10-18.
- Sections B–D break these differences down.
- 1,453 brands listed on StockX have no Poizon presence, including Eric Emanuel, Ftp, Godspeed, Bowman, Trapstar.
- GOAT catalog — resellable products
- GOAT catalog — retail-only product pages
- older snapshot · 41 days
- StockX catalog
- Poizon catalog
- older snapshot · 56 days
- Retailer and brand websites (§C, §D)
Three catalogs, side by side.
Same scale within each chart. Poizon covers far more product categories than the other two, so raw catalog size favors it; brand count is the cleaner comparison.
Same brand, three catalogs
274 brands appear on all three platforms. Each row is scaled to its own largest bar. Brand by brand, product counts on each platform, sorted by Poizon.
Marketplace to marketplace: listed elsewhere, not on Poizon.
Poizon vs StockX
Catalog to catalog, matched on manufacturer style codes.
Circle areas to scale. Variant-aware, same counts as the tiles above.
Only 257,312 of StockX's 558,143 products expose a manufacturer style code, so the 64,415 counted here are only the SKUs StockX has resolved.
Brands Poizon already lists
60,866 SKUs across 331 brands that have Poizon pages today.
Brands with no Poizon presence
3,545 SKUs across 148 brands. Largest five, each with an example product on StockX:
On StockX and GOAT, not on Poizon
The part of the B1 gap that GOAT also lists: two marketplaces catalog the SKU independently.
Circle areas to scale. These are plain style-code set counts; the B tiles are variant-aware (a listing counts as covered if any of its codes matches), so the two differ slightly.
Beyond the marketplaces: SKUs on neither Poizon nor StockX.
36,163 SKUs in this section appear in neither Poizon's nor StockX's catalog. The test is the style code alone; brand is applied afterwards only to describe what the supply consists of. SKUs counted in §B are not counted again.
Curated resale platforms
Two smaller resale platforms, anonymized. Each count is that platform's supply with no Poizon or StockX entry.
Curated resale platform A
Curated resale platform B
Stocked by retailers, listed by neither
SKUs in stock at five or more independent retailers. Retailers under common ownership count once; resale platforms are excluded.
Brand websites: in-stock items with and without a Poizon entry.
Each brand's own website, read one brand at a time. Across these 13 brands, 2,086 of 12,220 in-stock items (17.1%) have a Poizon entry. For Poizon, only items with a manufacturer style code are counted.
- Matching key. Manufacturer style codes, normalized to letters and digits (5+ characters). A product listed with several style codes counts as present if any one of them matches, so variants never inflate a gap.
- Catalogs. GOAT's catalog includes resellable products and retail-only product pages, so "not on GOAT" means no product page of any kind. StockX products that expose no manufacturer style code cannot be compared by SKU and are left out, which makes every StockX-side figure a lower bound.
- §B. B1 counts SKUs listed on StockX that have no Poizon entry. B2 is the part of that gap that GOAT also lists.
- §C. SKUs that appear in neither the Poizon nor the StockX catalog (by style code, or by our product matcher's link to a catalog page). C1 covers two curated resale platforms, shown anonymized. C2 covers SKUs in stock at five or more independent retailers; retailers under common ownership count once and resale platforms are excluded.
- §D. In-stock items on each brand's own website, deduplicated by style code. An item counts as listed when its style code is in the catalog or our product matcher has linked it to a catalog page. For Poizon only items with a style code are counted. Brands with fewer than 25 in-stock items are omitted.
- Brands. Counts follow each platform's own brand attribution, so a collaboration usually sits under the primary brand.
- Every figure is derived from publicly accessible catalog pages and retailer and brand websites. No confidential or account-restricted marketplace data is used.
- GOAT, StockX, Poizon (得物 / Dewu) and all brand names are trademarks of their respective owners. SoleScout is independent and is not affiliated with, endorsed by or sponsored by any of them.
- Figures are a point-in-time snapshot of catalog coverage and change daily. They describe which SKUs each catalog lists, not the quality, pricing or business decisions of any marketplace.
- Individual retailers are not named; the resale platforms in §C are anonymized.
Source: SoleScout analysis of public catalog data · generated 2026-10-19 · solescout.ai